Gratitude Marketing by SendOutCards

What is Gratitude Marketing?

  • What is marketing?
  • What are relationship-driven businesses?

People do business with, and refer business to, others that they know, like, and trust.

  • Stop being a sales person; start building relationships, business and personal.
  • Find out what others need, and help them get what they need.
  • Help others find someone else who may be able to help them get what they need.

It takes 10 times as much money, time, and effort to get a new client as compared to keeping a current one.

  • Don’t waste what you spent getting a client; keep them.
  • Do you like cold calling, either on the telephone or in person?
  • Instead of cold calling, why not get referrals instead?
  • Every relationship should result in a client, or a referral, or both.
  • Don’t rely on prospecting for business; reply on partners who refer business to you.
  • Thank people for their referrals; they just put money into your pocket.

Why do people stop doing business with you or referring business to you?

  • They forget about you, or feel taken for granted.
  • If you are out of sight, you are out of mind.
  • If they cannot remember your name, they will not refer anyone to you.
  • Your current clients should be happy clients who should refer new business to you.

To be successful, you must be memorable to those who you serve in life.

  • Have clients that you appreciate rather than customers.
  • Put relationships first; be a giver.
  • Approach everyone with an attitude of service.
  • Quit thinking about money and focus on service to others; money will follow.
  • Make others feel important; remember the principles of karma.
  • Apply your core principles on a daily basis.
  • Always live up to commitments and fix problems the right way.
  • Remain personal.

Study mentors and learn and apply their strategies.

  • Work smarter, not harder; use technology to further yourself.
  • Make your life’s daily goals to help achieve your long term goals.
  • Drive to succeed; prospect your way to never prospect.
  • Spend time each and every day in self improvement.

Send thank you notes to everyone that touches your life, everyone.

  • Make notes personal, sincere, creative, and customized.
  • Remember that everyone likes to be noticed.

Send cards for “fun” and “different” occasions.

  • Use holidays other than Christmas for follow-up, or combine holidays.
  • Send birthday cards to everyone, their spouse, & their kids.
  • Send anniversary cards, either for theirs, or for their anniversary of doing business with you, or for their anniversary of being in business.
  • Send birthday cards to pets, from your pets.

sendout cards logo

Jim Teasley | 360-314-8691
Jim@SOC4Now.com
WWW.SOC4Now.com
WWW.JimTeasley.com (blog)

LinkedInmore?
Posted in Chamber News, Member Editorial, Member Tips & Ideas | Leave a comment

Epic Janitorial – May 2015 Member Spotlight

sarah rainwater photoTodd and Sarah Rainwater are the owner-operators at Epic Janitorial. They are both from Oregon and love living and raising their children here.

Epic Janitorial understands that your work environment is a reflection of your business. With the use of non-toxic cleaning agents and environmentally friendly business practices, Epic is always striving to be better stewards of the Earth, while providing a trusted “green” cleaning service to every client.

Epic Janitorial services offices of all sizes, Epic logoand can meet varying needs when it comes to your individualized janitorial schedule. Service areas include Portland, West Linn, Lake Oswego and Gresham.

“In early 2014 I started a business, 15 minutes after the idea came to me, I was registering our business name and securing our website domain. Everything was coming together so nicely, except our phone didn’t ring once in the 1st three months of business. As a means to gain support from other business owners, we joined the East Portland Chamber of Commerce. Almost immediately, I got to sending every member an email, introducing myself and mentioning what my business did.  I got some great responses, some were friendly hello’s, but I also secured our very first cleaning account! Since then, I’ve participated in meetings when I can, keep in touch with other chamber members and I always know I have a group of people willing to offer support if I need it.

When I look at all our the offices/businesses we clean, I am happy to report that my EPCC membership has more than paid for itself! At this time, 30% of our revenue has come from chamber members or the referral of a chamber member! The education, support, business and friends I’ve made at the chamber has been invaluable to my success as a new business owner.”

Sarah & Todd Rainwater | Epic Janitorial
503-222-9988

Posted in Member Spotlight | Leave a comment

Oregon Governor’s Office of Film & Television to visit EPCC in May

The Governor’s Office of Film & Television has been helping productions find, secure, and utilize our magnificent locations since 1968. Our mission is to promote the development of the film, video, and multimedia industry in Oregon and to enhance the industry’s revenues, profile, and reputation within Oregon and among the industry internationally. www.OregonFilm.org

Tim Williams has been both an executive and independent producer for more than 25 years and has partnered on projects with many companies in various capacities and locations with credits on many award winning titles. From 1998 to 2011 Williams was a partner, Co-President and Head of Production for GreeneStreet Films, a leading New York based independent film company. While there, he was involved in the production of nearly 30 features, producing or executive producing most of their projects. Latterly, he managed the company’s opening and running of their Los Angeles office. Williams started his career as a set production assistant and assistant director in New York on features, commercials and TV shows, and then worked for several years producing and directing new plays on the London Fringe in the UK.

Posted in Government Affairs | Leave a comment

Member Hosted AM – April 22

Please join the East Portland Chamber for a Member Hosted AM at Leach Botanical Garden. Breakfast goodies and coffee will be provided.

Leach Botanical GardenLeach Botanical Garden
April 22nd | 7:30-9:00am
6704 SE 122nd Ave | MAP

Parking is available across the street from the main entrance.

Discover Portland’s Secret Garden

Tucked away in outer Southeast Portland, along a winding road that passes over a tributary of the Willamette River, sits Leach Botanical Garden.

Once the home of John and Lilla Leach, and donated to the City of Portland upon their deaths, Leach Botanical Garden first opened to the public in 1983. It now spans 17 acres along Johnson Creek, encompassing various gardens with over 2,000 species collected by Lilla Leach, who was a botanist.

The couple’s Manor House, built in the 1930s, houses a botanical library with a focus on the flora of Oregon and plants collected and discovered by Lilla on their expeditions. The Leaches often traveled to southwestern Oregon with their burros, Pansy and Violet.

Over a mile of trails meander throughout the property, leading visitors from gardens, such as Woodland Lilies to Dry Coniferous Woods to the Historic Leach Garden. Read more…


82nd Avenue of Roses Parade

The 9th Annual 82nd Avenue of Roses Parade is the first Rose Festival sanctioned event of the year. The East Portland Chamber of Commerce will be participating in the parade and manning a booth. The following opportunities are available for you to promote your business:

  • Walk in the parade
  • Drive your logo wrapped vehicle in the parade with other chamber members
  • Ride in a chamber member vehicle and throw candy
  • Donate money for candy
  • Volunteer at the parade fair booth – you may promote your business and the chamber

Please email Shelley if you want to sign up for any of these opportunities or if you have any questions about the parade.


Spring Mega Mixer | April 30th

Meet new businesses from other chambers and business associations. This event is a great opportunity to connect with businesses from all four corners of Portland. Hors d’oeuvres and no host bar.

April 30th | 4:30-7:00pm
Crowne Plaza Portland-Convention Center
1441 NE 2nd Ave | Portland, OR 97232

$10/person before April 22nd | $15/person after April 22nd
$20/person at the door | Register


2015 Golf Tournament | June 19th

Chamber Golf TournamentSupport the voice of East Portland by joining us for our 8th Annual Golf Tournament on June 19th. Golfers can enjoy a full day of golf on a world class golf course with awesome prizes for the top three teams and challenge winners.

Glendoveer Golf Course
14015 NE Glisan St
Portland, OR 97230

$95/Individual
$355/Foursome
$25/Lunch Only

REGISTER
Download Registration Form

Posted in Chamber News | Leave a comment

EPCC Google Partnership

Let's put Portland on the map!Last month Google announced a new “city partnership” program called called GYBO (Get Your Business Online), and I signed up the East Portland Chamber to be involved.

Today, I’m happy to announce that the East Portland Chamber was accepted, and has partnered with Google to help put every business in Portland on the map, including yours.
Businesses that have complete and consistent information online are twice as likely to be considered reputable by consumers.

When people can find info about local dentists, dry cleaners, and your business, our community becomes even stronger.

Here’s a short video, showing how to use the tool provided by Google…

 

Watch for more announcements in the coming weeks, and here’s a timeline of what to expect…

epcc epcc-24-20-2015 2-08-19 PM

Posted in Chamber News | 2 Comments

Governor’s Office of Film & Television to speak at Chamber on May 13th

grimm_bannerThe Governor’s Office of Film & Television has been helping productions find, secure, and utilize Oregon’s magnificent locations since 1968. Their mission is to promote the development of the film, video, and multimedia industry in Oregon and to enhance the industry’s revenues, profile, and reputation within Oregon and among the industry internationally. Read more…

Tim Williams has been both an executive and independent producer for more than 25 years and has partnered on projects with many companies in various capacities and locations with credits on many award winning titles. From 1998 to 2011 Williams was a partner, Co-President and Head of Production for GreeneStreet Films, a leading New York based independent film company. While there, he was involved in the production of nearly 30 features, producing or executive producing most of their projects. Latterly, he managed the company’s opening and running of their Los Angeles office. Williams started his career as a set production assistant and assistant director in New York on features, commercials and TV shows, and then worked for several years producing and directing new plays on the London Fringe in the UK.

portlandia_banner

Posted in Chamber News, Government Affairs, Press Releases | Leave a comment

Tax Deduction for Portland Business Owners

Venture Portland reminds all Portland business owners that in November 2013, City Council unanimously approved increasing the Owner’s Compensation Deduction to $100,000 for Tax Year 2014.  This deduction allows business owners to deduct 75% of their net income, not to exceed $100,000 per owner, when filing their taxes. The city estimates that more than 4,000 businesses will save $865,000 with the deduction this year. Commissioner Nick Fish, Venture Portland’s Liaison on City Council, championed this issue and ensured its passage as part of his commitment to support Portland’s neighborhood businesses and business districts. For years this deduction was only $50,000 but in 1999 it began to slowly increase with inflation and City Council approval.

Please note, businesses grossing under $50,000 per year before expenses are exempt from paying the business license tax. For nonexempt businesses, the Owners Compensation Deduction allows them to deduct a portion of their net income pre-tax. To register, file or pay business taxes online, or to learn more, visit Portland’s Office of Management and Finance, Revenue Division.

Portland’s business license tax has been in effect since 1854 and is currently 2.2% of a business’s net income. Revenue generated from the tax funds essential city services like police, firefighters and parks. These taxes generated more than $78 million in revenue in 2013; proof that Portland’s neighborhood businesses truly are the backbone of the city’s economy!

Posted in Government Affairs, Member Editorial | Leave a comment

Capturing Your Life Stories will be providing class starting April 11th

As a Personal Historian I promote the value of saving people’s legacy. If you want to learn how you can write your own memoir and self publish, please go to Capturing Your Life Stories Facebook page or www.cjshipley.com to see flyer with details!

Posted in Member Editorial | Leave a comment

The Bookkeeping Company April 2015 Member Spotlight

Our Commitment To Our Clients

We understand that bookkeeping and the paperwork involved in running a business can be stressful and distracting. Our job is to take on those tasks and free up the business owner to focus on what he or she does best – meeting customer needs and growing a successful business. Our commitment is to perform the tasks entrusted to us with professional skill, integrity and accuracy.

Saving You Time & Money

As business people, we know that time is money! The best use of your time and energy is growing your business, satisfying your customers and improving your products and services. Stay focused on what you do best and let The Bookkeeping Company take care of your bookkeeping, handle your payroll & prepare your taxes. As a local, owner-operated company, we are able to offer affordable rates and personalized services. Our goal is to save our clients enough money to cover our fees.

Holly Moss | The Bookkeeping Company
503-252-9197

Posted in Member Spotlight | Leave a comment

EPCC GEAC April 8, 2015 Meeting Recap

Just to show that our GEAC committee is fun, we pulled a grand April Fools Joke on you.  We advertised that a County Commissioner, Judy Shiprack would be speaking to you today, but due to a family emergency, that’s not true.  Instead you get our local credit union member, Char Shinn from Oregonians Credit Union.  Char will give you the scoop on our two credit union bills and how they are looking in the legislature (CU act updates and Prize Based Savings):

Speaking of April fools, the Oregon Chamber Day at the Capitol was April 1st this year and I was able to attend with about 70 other Chamber executives and directors from around the state.  It was an exciting and information packed day, and since our planned speaker could not be here, I am offering to give you an update on some of the legislation and politicking that we heard about last Wednesday in Salem.

The program was put on by the Oregon State Chamber of Commerce, who’s primary role is to support chambers in Oregon and focus on how legislation effects businesses in the state.  There were roughly 3000 bills introduced in the session this year.  Each of those bills is assigned to a committee.  The committee chair gets to decide if the bill will get a hearing and can direct the conversations in the hearing.  If the bill makes it through the hearing process it will go to the floor for a second reading.  Then the process for making a law goes into motion.  If the bill does not get a hearing because the committee chair set it aside, by April 10, then the bill dies.  It may be re-introduced in the next session, or not.

So, let me be clear that I do not personally follow these 3,000 bills to know where they are in the process or what kinds of back room negotiations are happening.  Fortunately for us, the East Portland chamber is a member of the Oregon State Chamber and they sift through the paperwork and find the good, the bad and the ugly bills and they give us a weekly report on the most critical ones.   This year the OSCC did something different – they created a 2015 legislative agenda that outlined which bills will help business and which will harm free enterprise and create regulatory burden.  This year they presented the agenda to all of their member chambers and asked them to weigh in as supporters of the agenda.  Thus, giving business a huge voice in the legislative process.

Why is this important?  Do you know who sends high paid lobbyists to Salem, (and DC)? Who is making large campaign contributions?

  • A good deal of money comes from labor unions, government employee unions, environmentalists, special interest groups and social service advocates.
  • There is an absence of lobbyists for business. There is no main street voice.
  • The groups that are anti-business are spending twice as much money.
  • We need to tell legislators that better business makes a better economy.
  • Bills are vetted as to what they will cost government, but not as to what they will cost business to implement.
  • Oregon is a vacuum for all kinds of trendy initiatives.  We need to watch out for the impact they have on business.  (Mandatory sick pay, minimum wage increases, mandatory retirement, BOLI powers, Diesel Regulation, tax increases, etc)

“We are in a battle for the soul of our state.”  Said JL Wilson, “business is tolerated and regulated”.  OSCC is asking the chambers to be the grassroots that ties businesses around the state together to make legislators understand that what is good for business is good for the community.  They are asking that we activate our business members to write letters and talk about what we need and what hurts our ability to succeed in business.

There are too many bills that go through the process in silence.  The low carbon fuel bill was about to get passed when the chambers raised voices in opposition.  It slowed down the bill and gave it more attention.  It passed by only one vote.

There are two handouts for us to look at.  One is the OSCC legislative priorities list and one is called the “Job Killer list”.  Some of you in the room will know more about these bills than I do, so don’t hesitate to help out.

OSCC Opportunity list

  • Transportation investments
  • Expansion of small business tax cuts
  • Natural Resource Utilization
  • Career and Tech Ed / Workforce dev
  • Local community development and tourism

OSCC Defensive agenda

  • Expansion of business mandates and regulation
  • Increased taxes on business and individuals
  • Low carbon fuel standard
  • State run retirement plan mandate
  • Increased minimum wage
Posted in Government Affairs | Leave a comment